Monthly Archives: September 2015

Welcome the refreshed Barcelona Principles 2.0

Yesterday the International Association for Measurement and Evaluation of Communication (AMEC) launched the revised version of the 2010 Barcelona Principles. As a proud member, we happily support the updated PR measurement system. #barcelonaprinciples 2.0 gives us a major opportunity to reposition our industry – calling all PRs to get behind @AmecOrg and drive change… Read More»