Do you want to optimise your business performance? While you can turn your eyes to market research and surveys, there are other more efficient ways to enhance your business performance. In recent years, more and more business owners and large companies have been relying on Business Intelligence (BI) to find… Read More»
MIlitsa Ilieva has an unparalleled talent for turning any challenge into a great success and responding to the training needs of a whole bunch of people.
Learning to evaluate communication together Progress always starts with education. Data and analysis are the vital basis for making smarter, informed, and more productive decisions. And learning is a never-ending process. Together with other members of the Education Group of the International Association for Measurement and Evaluation of Communication (AMEC),… Read More»
Evaluating the unmeasurable Measurement is still one of the most challenging tasks in today’s communication industry. From the global strategy up to each and every unique final customer, communicators need to track down the journey of a message as closely and precisely as they possibly can. Who got the message?… Read More»