AMEC board director Richard Bagnall on PR measurement

The seven guidelines established by the public relations industry for measuring the efficacy of PR campaigns, known as the Barcelona Principles, are the focus of this podcast episode of Online PR Training: “There’s too much confusion on the market,” says Richard Bagnall, a board director of the International Association for Measurement and Evaluation… Read More»

We make sense of information. Yes, we do!

When you step into A Data Pro’s office, you can see a bunch of little catchy phrases written on the walls everywhere. Stuff like excellence, commitment, intelligence, global, scalable, flexible, change and innovation, you can see a large-lettered slogan in the yard: “We make sense of information”, and so on and so forth.… Read More»

We shape the world around us with descriptive logic

AI-related technologies lie at the foundation of our vision for the future here at A Data Pro. Natural language processing, neural networks and deep learning have all been in the pipeline for some time now. People at the company are used to hearing about building ontologies, RDF frameworks and the… Read More»

The journalist of tomorrow is going to look different

Kenneth Cukier, data editor of The Economist and former chief technology editor of the Wall Street Journal Asia spoke not long ago about the impact of big data on the information industry and how it will change the future of journalism. …here’s a new tool in our toolkit, it won’t replace our discrimination but… Read More»

Keeping pace with the customer in a tough digital setting – COO insights from ABM & Information Industry Summit

“It’s amazing how fast the information services market is evolving. Media, data and technology are merging at a rapid pace.” That’s how Ivelina Lambova, COO of A Data Pro, started her talk on the insights she got from the ABM & Information Industry Summit held in Washington last month. It… Read More»