Evaluating the unmeasurable Measurement is still one of the most challenging tasks in today’s communication industry. From the global strategy up to each and every unique final customer, communicators need to track down the journey of a message as closely and precisely as they possibly can. Who got the message?… Read More»
Meet the team at the 2019 AMEC Global Summit in Prague Praha, here we come! What is probably the most significant event in the communication measurement and evaluation industry – the 2019 AMEC Global Summit 2019 – is next week. The 11th edition of the International Association for Measurement and… Read More»
We’ll show you bespoke, intelligent & multilingual at AMEC With the ascendancy of technology, PR and communications are undergoing unprecedented change. Their effect on businesses is growing just as dynamically, dictating the need for new, smarter ways to assess their impact. As media intelligence professionals, we believe that harnessing the… Read More»
Do businesses make the most of social media? Every organisation is interested in what‘s best for its business and knows it has to be digital (oh, that magic word!) as well as active in social media. Every company is aware that it‘s good to get likes and have engaged followers.… Read More»
Tough question. It can track the online reputation of your company, can provide customer insights, can show you how your competitors are manoeuvring in the digital world, can make decision makers listen to the customer’s voice. …And from time to time it can help countries detect early signs of epidemic… Read More»
